Thursday, April 16, 2020

iPhone SE is back! What can Apple expect from the Indian market after pricing it for Rs. 42500

As we all know, Apple released the iPhone SE (2nd generation or 2020 as people are calling it lately) for Rs. 42,500 by the means of a Press Release keeping in mind the prevailing situation throughout the world due to the outbreak of the Covid-19 pandemic. It was a well thought decision of not holding a event during this time.



Now coming to the point where I want to talk about the Indian markets in particular.

We have seen that the budget iPhone as we used to call it back then, the iPhone XR which launched in October, 2016



Let us evaluate the gains and losses of buying the SE over XR

Gains :-

  • Comes cheaper
  • Compact form factor suitable from small hands
  • Touch ID 
  • A13 Bionic Chip
  • WiFi 6 and advance 
  • Sapphire Crystal Lens cover for added protection against scratch
  • Portrait lighting with background effects for the camera


 Losses :-

  • Smaller Screen 
  • Less battery life as claimed
  • No Face ID


To sum this all up one can safely go for the SE even in 2020 as it is based on a design from apple that it continued from iPhone 6 on wards, with just minor changes here and there but running the latest iOS and would be supporting the future updates to the iOS as well. If you are into gaming and similar stuff like that which require a slightly bigger display, then considering the XR which would cost a couple of thousand bucks more than SE is not a bad option.

But the main point, that is, the difference in the pricing in USA ($399) which translates to Rs. 30631 and the launch price of India is more than Rs. 10,000 which I think is a way too much to ask for.



A humble pricing of Rs. 35,000 could have attracted even more audience towards Apple with this launch. But there could still be a cashback offer with specific brands like we saw with the iPhone 11 series which offered straight up discount of 7000 on the iPhone 11 if payment was made using HDFC Bank Card.

I will update this post as there is announcement of any Bank offers or best buy links as it will come to my knowledge, for anything else, comment down below.

PS: Trying to revive this blog once again. Please give me your support.